In the right ground, the most exotic seeds can grow and develop, and King’s Cross has become an international greenhouse for originators, world brands and creative talent.
At Central Saint Martins there are the creatives of the future, people who will one day affect what we wear, what we’ll watch and how we’ll live.
Innovators like the international ideas agency Havas, Universal Music, New Look fashion and world icons like Louis Vuitton are all here, drawn together by the atmosphere and the connections, pulled in by a sense of creative gravity.
Meanwhile, digital giants Google are creating their own alternate reality on Pancras Square and King’s Boulevard.
At KX Recruit – the estate’s onsite employment agency – scores of people seeking a new start have benefited from their expertise and connections. Employers say they love it because the service is fast, local and delivers high quality candidates who want to stay and succeed. This culture of belonging is also reflected in the spirit of volunteering that has sprung up in the community.
Many people already live, work, and play here and more are coming as new commercial areas around Handyside Street and Canal Reach emerge from their foundations. It’s where the random can meet the radical and make anything possible.